This video teaches men seven style secrets to improve their appearance. The speaker presents these secrets as a hidden "algorithm" used by only 1% of men, focusing on improving outfit proportions, choosing appropriate clothing for different body types, and creating a polished look with affordable clothing.
The Rule of Thirds: Divide your outfit into thirds (1/3 top, 2/3 bottom) to elongate your legs and improve visual harmony. Tucking in shirts or wearing crop tops helps achieve this.
Short Guy Algorithm: Avoid stacking pants at the ankles; use layers to add visual weight; wear crew neck t-shirts to broaden shoulders; ensure t-shirt shoulder seams hit the edge of your shoulder.
Light-Light-Dark Formula: Use two light colors and one dark color in your outfit to create balance and an effortless look. The placement of the colors can be varied.
Look Expensive on a Budget: Use matte fabrics with a clean drape; prioritize fit over brand name; add a collar (e.g., a polo shirt) for a more elevated look. The speaker frequently recommends 32° clothing brand as affordable and well-fitting.
Wash and Wear Sabotage: Don't hang heavy knits (fold them); avoid fabric softener on activewear (use vinegar instead); don't wash sweaters after every wear. The speaker also emphasizes washing underwear frequently.
Brand Style Seed Bracket: The speaker presents a comparison between luxury brands and fast fashion brands, suggesting that understanding fit and style principles (as opposed to brand name) is crucial to achieving a stylish look.
The Fit Map: Tailor your clothing choices to your body type (skinny, overweight, short) to create a more balanced and flattering silhouette. Specific advice is given for each body type.