Argumentación y Retórica: Libros Recomendados

About this video

• Video Title: Argumentación y Retórica: Libros Recomendados
• Channel: El Picalibro
• Speakers: (No speaker names are available in the transcript)
• Duration: 18:55

Overview

This video provides a curated list of recommended books on argumentation and rhetoric. The presenter distinguishes between argumentation, focusing on logical structure and proof, and rhetoric, focusing on persuasion. The video also aims to fulfill a viewer's request for a compilation of recommended books on these topics, addressing previously unfulfilled promises to create such content.

Key takeaways

• Distinction between Argumentation and Rhetoric: Argumentation focuses on creating proofs and demonstrations to support a conclusion with logical inferences, aiming for truth. Rhetoric, conversely, is centered on persuasion and convincing an audience, not necessarily bound by absolute truth.
• Recommended Books for Argumentation:
  • "Introducción a la Retórica y al Argumentación" (from the Supreme Court of Mexico) is highlighted for its ethical approach and focus on formal elements of arguments, though it can be dense.
  • A "heavier" book related to philosophy, argumentation, and rhetoric is mentioned, recommended for law students and professors, which provides a comprehensive view and summarizes other relevant works.
  • "Las claves de la argumentación" by Daniel Kahneman (erroneously attributed to a different author in the transcript, but likely referring to a work on cognitive biases influencing argumentation) is presented as a classic and accessible guide for learning to argue, emphasizing practical application and avoiding fallacies.
• Recommended Books for Rhetoric:
  • "La retórica de Aristóteles" is presented as a foundational text, adapted for modern understanding with examples and anecdotes.
  • "El pensamiento elefante" by George Lakoff is recommended for understanding how to frame discourse and shift cognitive frameworks, particularly in political contexts, by focusing attention on desired elements rather than negative ones.
  • "Tratado de la argumentación o la nueva retórica" by Chaïm Perelman and Lucie Olbrechts-Tyteca is emphasized as a seminal work, considered essential for serious study of rhetoric and communication, reviving Aristotelian concepts for contemporary application.
• Speaker's Commitment: The presenter acknowledges unfulfilled promises to create videos on specific topics and aims to produce more pending content within the current year.