Exposing the Honey Influencer Scam

About this Video

• Video Title: Exposing the Honey Influencer Scam
• Channel: MegaLag
• Speakers: The transcript does not name the speaker.
• Duration: 00:23:11

Introduction

This video investigates allegations of fraud and deceptive practices by the Honey browser extension, owned by PayPal. The creator claims Honey has been stealing money from influencers and misleading consumers through its advertising and functionality. The video presents evidence suggesting advertising fraud, affiliate fraud, and the illegal collection of personal data.

Key Takeaways

1. Honey's deceptive practices: Honey is accused of overriding affiliate links, stealing affiliate commissions from influencers, and misleading consumers about its ability to find the best deals.
2. Last-click attribution exploitation: Honey leverages the "last-click attribution" system in affiliate marketing to consistently claim credit for sales, regardless of whether it provided any value beyond a potentially non-existent or inferior discount code.
3. Control over coupon codes: Stores partnering with Honey have control over which coupon codes are displayed, allowing them to limit discounts offered to consumers. This contradicts Honey's claim of finding the best deals.
4. Misleading advertising: Honey's advertising campaigns are alleged to contain numerous falsehoods concerning its functionality and the deals it provides.
5. Linus Tech Tips' experience: Linus Tech Tips, a prominent YouTube channel, ended its partnership with Honey after discovering its deceptive practices. This highlights the widespread impact of Honey's actions.