This video explains how to launch an AI-powered software business by offering AI automation services to small local businesses. The presenter, Jason Wardrop, details a business model that involves optimizing Google My Business profiles, implementing a missed call text-back service, and automating review requests, all for a monthly recurring fee. He emphasizes that this can be done by beginners and offers free resources like website and sales funnel templates, along with step-by-step training, to help viewers get started.