About this video

• Video Title: How to Create an Infographic - Part 3: Steps to Follow Before Creating Your Infographic
• Channel: Visme
• Speakers: None listed
• Duration: 00:14:04

Overview

This video, the third part of a beginner's guide to creating shareable infographics, outlines the essential steps to take before the design process begins. It covers defining the target audience and goals, choosing the medium, selecting and organizing a topic, finding and processing data, identifying the story within the data, and structuring the infographic's copy.

Key takeaways

• Define Your Audience and Goals: Understanding who you are communicating with and what you aim to achieve with the infographic will shape its tone, content, and format.
• Choose the Medium: Consider where the infographic will be displayed (web vs. print) as this affects size, dimensions, and resolution requirements.
• Select and Develop Your Topic: Organize your ideas, establish a clear thesis statement, and support it with relevant data and research.
• Gather and Process Data: Collect information from reliable sources, clean and format it (e.g., into CSV), and prepare it for visualization.
• Find the Story in the Data: Analyze your data for trends, patterns, comparisons, compositions, or relationships to create a compelling narrative.
• Structure Your Copy: Craft a catchy title, an engaging introduction, concise body text supported by visuals, and a footer with sources and credits.