How To Start A Hair Company in 2023: How I made $14,000 in 1 Day Selling Hair

About this Video

• Video Title: How To Start A Hair Company in 2023: How I made $14,000 in 1 Day Selling Hair
• Channel: Becoming Chanel
• Speakers: Chanel
• Duration: 00:24:45

Introduction

This video details how to launch a hair company in 2023. Chanel, a marketing director with 15+ years in the hair industry, shares her strategies for success, including two methods: traditional (buying inventory upfront) and dropshipping. She emphasizes the importance of adapting to current market trends and social media strategies.

Key Takeaways

1. Two Startup Methods: The video outlines two approaches to starting a hair company: the traditional method (purchasing inventory) and dropshipping (selling without owning inventory). Both methods have pros and cons discussed.
2. Marketing is Crucial: Simply having a great product isn't enough; a strong marketing plan is essential. The speaker details various strategies including flyers, email marketing, social media (TikTok specifically), and collaborating with stylists.
3. Content is King: High-quality video content is vital. The speaker stresses the importance of good video angles, lighting, and showcasing the hair on various models.
4. Building an Email List: The speaker highlights the importance of building an email list as a key asset, independent of social media platforms. Lead magnets are recommended for attracting subscribers.
5. God as Business Partner: The speaker emphasizes her faith and belief in God's guidance as a key factor in her success.