This video features a long interview with Artemy Lebedev, a prominent Russian designer, conducted in his studio. The conversation covers a wide range of topics, including Lebedev's opinions on the war in Ukraine (СВО), the Russian internet, media personalities, his work at his design studio, and his personal life.
Lebedev's perspective on the war in Ukraine: He believes the conflict will end with negotiations, but that these will only occur after a period of attrition where one side is exhausted. He doesn't offer a specific political solution but emphasizes the importance of an eventual reconciliation and open acceptance of returning citizens. He also criticizes the Ukrainian government's handling of the conflict and the actions taken against him personally.
His views on the Russian internet and media: Lebedev discusses the development of the Russian internet, suggesting that VKontakte is effectively replacing YouTube. He advocates for the banning of YouTube in Russia, given his personal experience of having his channel deleted.
Lebedev's design studio: The video includes a tour of Lebedev's design studio, showcasing its unique atmosphere and work culture. He highlights the importance of a diverse workforce and collaborative spirit within his company. He emphasizes that employee effectiveness is measured by the quality of their work rather than strict metrics like hours worked.
Lebedev's personal life and views: The interview delves into Lebedev's personal life, including his relationships, family, and habits. He expresses a preference for simplicity and autonomy, valuing his independence and freedom from external pressures, including those from the government.