Launching a SaaS with Almost No Money

About this Video

• Video Title: Launching a SaaS with Almost No Money
• Channel: Simon Høiberg
• Speakers: Simon Høiberg
• Duration: 00:15:11

Introduction

This video explains how to launch a Software as a Service (SaaS) business with minimal financial resources. The speaker, Simon Høiberg, a successful SaaS founder, shares his strategies for building and marketing a SaaS product using free or low-cost tools and methods.

Key Takeaways

• Website Hosting: Utilize GitHub Pages for free website hosting, avoiding expensive platforms like Webflow or Framer. A template generator like Shuffle can aid in website creation.
• SaaS Product Hosting: Instead of costly services like Vercel, Superbase, or Heroku, leverage AWS directly for significantly reduced costs. Alternatively, self-host using Coolify on a Hetzner server for a fixed $50 monthly cost.
• Automation Tools: Use low-cost or free alternatives to expensive tools like Zapier and Airtable. Consider Papely (lifetime purchase) and Baserow (open-source, self-hostable) as viable options. Use AWS SES for email sending.
• Marketing Channels: Focus on creating long-form content (YouTube videos, blog posts on Medium or LinkedIn) to build trust and engagement. Employ SEO strategies, including "micro-products" (small, helpful tools) to drive organic traffic. Utilize viral loops and affiliate marketing. Networking is crucial.
• Founder Stack: Consider purchasing Founder Stack, a lifetime-access suite of SaaS tools including FeedHive, 8base, LinkDrip, and TinyQI for a one-time fee, offering significant savings and including access to future products.