About this Video

• Video Title: Live Sales Coaching Session for reps doing OUTBOUND Sales: Rep on track for 35k in comms
• Channel: Matthew Ryder
• Speakers: Matthew Ryder, Godwin, Andrew, Rion, Sam, Ryan, Kendall
• Duration: 01:06:42

Introduction

This video is a live sales coaching session focused on outbound sales techniques. Matthew Ryder coaches sales representatives, including Godwin and Andrew, on improving their sales calls and increasing their commission. The session incorporates role-playing scenarios and Q&A to refine sales strategies. A key element is the emphasis on building rapport, identifying core customer issues, and presenting solutions effectively.

Key Takeaways

• Importance of Conversational Sales: The coaching emphasizes a relaxed, conversational approach rather than a robotic sales pitch, building rapport with the prospect.
• Focusing on Core Issues: Effective sales involve identifying and addressing the root problems of the prospect, not just presenting products. Questions should be purposeful and lead towards solutions.
• Strategic Questioning: The coaching highlights the importance of asking targeted questions that uncover the client’s needs and pain points, while avoiding unproductive tangents. The focus should be on questions that directly influence the sales pitch.
• Bundled Sales Approach: A high-value bundled sales approach (e.g., Godwin's $3484 bundle) is presented as a more effective strategy than selling individual products.
• Importance of Accountability and Support: The coaching stresses the importance of providing ongoing support and accountability to ensure customer success, creating a strong client relationship.

To answer your question about specific strategies Matthew Ryder suggested for improving the sales representatives' conversational approach, I need to provide you with timestamps and citations from the transcript. Ryder repeatedly emphasizes a relaxed, conversational style, avoiding a robotic sales pitch. He advises representatives to build rapport by engaging in natural, friendly conversation with the prospect. Specific examples and the related timestamps are needed to give a complete answer to your question. Please specify which timestamps or citations you'd like me to examine.