This HubSpot Admin HUG session focuses on the Operations Hub, providing updates and demonstrations of recent features and upcoming improvements. The video showcases new integrations, data quality enhancements, and a preview of the new data studio (Data Playground).
Monday.com Integration: A new two-way data sync connector for monday.com was launched, enabling syncing of various data, including custom objects. This demonstrates broader capabilities in data sync beyond default HubSpot objects.
Data Quality Enhancements: Updates include a control panel for fixing formatting issues, real-time duplicate scanning (previously daily), a customizable merge modal with quick actions (merge, reject, skip), and automerge with an audit log.
Data Studio (Data Playground) Preview: A new platform for managing and visualizing external data directly within HubSpot is in private beta. It allows users to connect to various data sources(Google Sheets, Excel, data warehouses, flat files), combine data, and use the combined data for workflows, lists, and CRM syncing.
Warehouse Integrations: Data share allows data copying to Snowflake, BigQuery, and Amazon S3. Data injection brings data back into HubSpot. Direct integration with data studio allows data enrichment using this external data.
Upcoming Features: Future improvements include expanding data quality tools to more customers, automating data cleanup, customizing duplicate identification rules, and enhancing data quality insights within existing workflows.
Here are a few title options for the Data Studio preview, playing with different angles:
Option 1 (Focus on ease of use):
Option 2 (Focus on capabilities):
Option 3 (More technical/detailed):
Option 4 (Intriguing/benefit-driven):
Option 5 (Concise and direct):
The best option will depend on your target audience and the overall marketing strategy.
Here are a few short description options for the Data Studio presentation, each with a slightly different focus:
Option 1 (Focus on ease of use):
Stop wrestling with data silos! Get a sneak peek at HubSpot's new Data Studio, a powerful yet intuitive platform that lets you effortlessly combine and analyze your internal and external data within HubSpot. No coding needed!
Option 2 (Focus on capabilities):
Discover the potential of HubSpot's Data Studio! This presentation showcases the new data playground, enabling you to connect to various data sources, build custom datasets, and leverage your enriched data for workflows, lists, and more.
Option 3 (Benefit-driven):
Supercharge your HubSpot workflows with Data Studio. See how this innovative tool lets you unify all your data — effortlessly creating powerful segments, dynamic lists, and automated actions, all directly within HubSpot.
Option 4 (Concise and direct):
Introducing HubSpot Data Studio: A revolutionary data playground for unifying your HubSpot data with external sources and empowering more efficient workflows.
Choose the option that best highlights the key aspects you want to emphasize.
